Hello...

We’re guessing that just by visiting our website that you’ve already been thinking about getting out of the “employment trap” or the “rat race” or the “corporate office”.

Maybe the idea of being your own boss and doing something you really love has been eating away at you for a while?

Maybe you just want to get more certainty and security into your life?

Maybe you’re already relishing the day when you can “Say Balls to your Boss”?

If we’re already on the right lines about how you’ve been feeling, then you’re already on the right lines to finally do something about it.

Group Personal Outdoor Training has really taken off in Australia, and Step into Life®, the undisputed leader in the market, has already given hundreds of Australians the opportunity to own their own business, get a very healthy work-life balance and build up a valuable asset. Our proven business model gives you all the training, support, encouragement (and sometimes a shoulder to lean on) that you’re likely to need, and our franchisee launch system means that you’ll soon be building up all the contacts and local awareness to get your group up and running and generating income.

We’d really like to share with you more information about the Step into Life® success story – and how YOU could very soon be part of it. So, if you’re ready to put yourself in the driving seat of your life – read on and then please get in touch with us by calling 1300 134 136 (Australia) or 09 476 9942 (New Zealand) or by emailing us...

The Franchise Business Proposition of Step into Life®

Want to set up your own fitness franchise in Melbourne, Sydney, Queensland, Perth, Adelaide or in fact anywhere in Australia?

We believe that the following 10 “F”s sum up the opportunity, our company, the franchise owner support and the lifestyle of being a franchise owner.

Company Background


was established by people passionate about keeping fit while developing a unique and highly popular business model.

That passion and forward thinking is still very evident today in everything that brothers Mark and Larry Cohen do on a day-to-day basis to ensure that everyone in the family receives the support, encouragement and guidance to achieve the level of success they’ve set themselves as a fitness franchise owner.

A Short Message from our Founders

“Thank you for your interest in.

We hope that by spending some time looking through this website you’ll gain a really clear understanding of who we are, what we do and how you could soon be a part of the ongoing and impressive Step into Life® success story.

We’re very proud of the men and women who took a leap of faith and joined our organisation and it gives us a great sense of satisfaction to see so many of them not only doing well in their business, but also to see them living the life they want to live and being able to turn their passion into an enjoyable career.

The Franchise model is proven, growing, well resourced and absolutely in step with today’s global focus on personal fitness - and no more so than here in Australia.

We encourage you to give serious consideration to this opportunity, because it’s not often that the chance comes along to take control of your financial future AND build a great business and asset with all the support you’ll need that delivers.

We look forward to welcoming you to the expanding group of people who are now living the life they always wanted - with

Larry and Mark Cohen - Founders


Click here for State Office Info

Visit our public site: www.stepintolife.com